If the people most likely to talk about you are those that have had some sort of experience with you, it baffles me why we spend such a relatively small amount of time and money making that person's experience one worth talking about.
March 13, 2010
If the people most likely to talk about you are those that have had some sort of experience with you, it baffles me why we spend such a relatively small amount of time and money making that person's experience one worth talking about.
I wonder about the same thing too.Hmmm. SOmething to think about, indeed.
Posted by: Lance Puig | March 19, 2010 at 12:14 AM
Sadly, part of this is an issue at the lack of real innovation or insight in product design.
Take my favorite quote of the day!!!
From adage: http://adage.com/globalnews/article?article_id=142846
"Ford and its agency JWT were inspired to write plays by the launch of the latest Ford Ranger compact pickup, because there wasn't much to say about the truck itself."
I'm still laughing about this!
Posted by: Sean Howard | March 19, 2010 at 12:49 PM