“Back up your argument. Because too many people are telling stories, as opposed to actually looking for the truth.”
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Madison Avenue Journal Articles
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- The Decomposition of the Television Set
- Joseph Jaffe: The Evangelist
- (Please) End Cubicle-Factory Creativity in 2007
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October 18, 2008
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If you can tell a story as you tell the truth, then you'd really be on to something!
Posted by: Jonathan loves Innovative Marketing | October 22, 2008 at 11:52 AM
True!
Posted by: Paul McEnany | October 28, 2008 at 08:40 PM